Board of Governor's Meeting Presentations Tuesday, December 19, 2023

December 19, 2023

▪ We continue to see improvements and business increases each week in all areas. Food revenues, cover counts in all outlets, and satisfactions scores consistently tracking at targeted goals or higher. ▪ As in other areas, events are in full swing with multiple functions happening weekly and sometimes daily. Private parties in the community have increased as well. Menu concepting is getting more and more focused thanks to great feedback from membership. ▪ We continue to make up ground on the food cost loss in the first two quarters and are now within reach of meeting our year to date budgets goals. We anticipate being able to meet our annual budget in the kitchen with a solid beating budget performance in food revenue.

▪ Jupiter Medical event raised $1.1 million, and there were multiple compliments on the food & service. ▪ At the Beach Club, the week leading up to Thanksgiving was somewhat slow, but on the Holiday, we opened for dinner at 3:30 and served 340 thanksgiving dinners at $89 per person (not including beverages).

▪ Lobster Night at the Beach Club was also successful, with 160 attending.

▪ Men’s clinics are gaining momentum, and we are now offering a Sunday Clinic for advanced players.

▪ Reservations website launched in October.

▪ During the Christmas/New Year holiday period (December 16 – January 7), guests may use the racquet sports facilities unaccompanied by the hosting member, but cannot book courts more than 24 hours in advance in order to ensure that members have priority.

▪ No more year-round 8 to 10am guest prohibition. ▪ Holiday (12/15/23-1/7/24) guest prohibition has been shortened to three hours (7 to 10am) from previous four-hour period (7 to 11am). ▪ Outside of prohibited hours, guests may use all areas of the facility, but must check in at the front desk before working out. They must also confirm availability before using the Pilates and Gyrotonics Rooms. ▪ As in the past, the guest prohibition does not include group fitness classes and Aqua Fitness classes, but guests must call on the morning of the class to confirm availability. ▪ Depending on the success of this trial, the Committee will submit a proposal for rules changes as described above, and with a proposed extended “holiday” period that begins before Thanksgiving and ends after New Year’s.

▪ Major golf events held since the last Board of Governors meeting ▪ Frenchman’s Cup: 88 participants

▪ Men’s Presidents Cup: 82 participants ▪ Ladies’ Member/Staff: 155 participants ▪ Ladies’ Eclectic: 94 participants ▪ Nine,Wine & Dine: 180 participants

▪ The irrigation software and weather station are now fully functional. The data and functionality that has been gained has had an immediate positive impact. ▪ Preparations and adjustments have been made for what is predicted to be a cool, cloudy, and wet winter. These include a strong emphasis on moisture management, fungicide applications, changes to our mowing frequency, the use of black sand for topdressing, and the venting of greens.

▪ We are finalizing a new “just in time” process for uniforms. In the past, we were storing tens of thousands of dollars in uniforms; with the new system we expect to have a significantly reduced inventory next year. ▪ We started a training process our Valet Contractor (Global Park Services) to improve the member experience. ▪ All HVAC equipment at the Beach Club has been replaced.The system is now 100% operational, and all of the units are receiving appropriate preventative maintenance.

▪ The staff enjoyed a wonderful holiday celebration on Tuesday, December 5 at the Pelican Club in Jupiter, which included the recognition of several top performing employees.

▪ International Employee of the Year ▪ Alexandra Popescu (POA) – Winner ▪ Rodrigo Limon (Culinary) and Kim Ibe (F&B) – Runners Up ▪ Year Round Employee of the Year ▪ Yuri Gentile (GCM) – Back of House Winner ▪ Bernadette Ceant (Accounting) – Front of House Winner

▪ Leader of the Year – Steve Thomson

▪ In response to Member feedback about the frequency of club communications sent via email, the Marketing team has implemented a new email opt-out for all elective emails. The elective emails include Sunday Sip, Golf, Racquet Sports, Fitness and Spa, Entertainment Events, Card Playing, and Community Activity groups. ▪ Every registered email address will continue to receive email communication about community safety and security, notice of Board of Governors meetings, daily Club Communications emails, notices from the POA and Executive Office, and In Memoriam emails. ▪ A livestream camera was installed to provide a view of the growing family of Osprey who have built a nest near 9S Green. An “Osprey Cam” link has been added to the daily email so members can track all of the exciting developments in the nest in real time.

Project to Assess and Refresh the FC Brand December 19, 2023

Scope and Deliverables

• Phase 1- Assess Current Brand o Leverage GGA work, member engagement o How effective is our message, our logo, consistency? • Phase 2- Creative work to refresh the Brand o Delivery of the Brand Book with our guidelines and rules • Phase 3 – Activation

Recommendations and Next Steps

• Recommend Minneapolis based firm Sussner • Investment is $65,000 for Phase 1 and Phase 2 work • We can decide at later date what to include in next year’s budget for implementation • Commence work in January • Expand Working Group