Strategic Planning Member Opinion Survey

C OMMENT S UMMARY

Members were given two opportunities in the survey to offer comments. The first asked for comments about their overall membership experience? A total of 97 women offered a comment, representing 43 percent of the sample of women. The chart shows the nature of the comments.

Comment Themes from Women

Attracting younger members Age and culture concerns Staff and service quality Communication/transparency Landscaping Dues, costs and fees Email complaints Management/GM concerns Facility décor Governance concerns Construction problems Beach Club related Financial management concerns Facility improvement needs Positive/satisfied Food and dining related

13.8%

13.2%

8.8%

8.2% 8.2%

7.5%

6.3% 6.3%

5.7%

4.4%

3.8% 3.8%

3.1% 3.1%

2.5%

1.3%

A total of 100 men, representing 43 percent of the sample of men, offered a comment regarding their overall membership experience. The chart shows the nature of the comments.

Comment Themes from Men

Communication/transparency Management/GM concerns Facility improvement needs Food and dining related Financial management concerns Positive/satisfied

20.6%

12.5%

9.6%

8.8% 8.8%

7.4%

Construction problems Staff and service quality Beach Club related Age and culture concerns Dues, costs and fees Governance concerns

6.6% 6.6%

3.7%

2.9% 2.9%

2.2%

Landscaping Facility décor

1.5% 1.5% 1.5% 1.5% 1.5%

Attracting younger members Real estate and home values Marketing activity

FRENCHMAN’S CREEK BEACH & COUNTRY CLUB

CORNERSTONE Decision Support

June 2017

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