Strategic Planning Member Opinion Survey
S ATISFACTION WITH R ECREATIONAL F ACILITIES
Members rate their satisfaction with 12 recreational facility components
Tennis Courts Fitness Center Resort Pool Lap Pool
44%
6%
48%
64%
15%
18%
68%
21%
7%
26%
6%
65%
Beach Club Bocce Courts South Golf Course Golf Shop Spa Tennis Shop Pickleball Courts North Golf Course
54%
19%
4%
19%
13%
4%
80%
27%
13%
3%
54%
44%
16%
4%
3%
3%
30%
53%
32%
7%
4%
48%
19%
6%
6%
19%
9%
3%
83%
36%
35%
4%
10%
14%
Satisfied Somewhat Satisfied Undecided Somewhat Dissatisfied Dissatisfied No Opinion
Mean scores indicate that members are most satisfied with the pools, Fitness Center and tennis courts, but least satisfied with the Beach Club facility
Mean Scores 4.75 4.69 4.66 4.58 4.46 4.46 4.40 4.36 4.33 4.19 4.04 3.70
Recreational Facilities
The vast majority of respondents are satisfied with the recreational facilities. Combined dissatisfaction ranges from a low of 2% to a high of 24% for the Beach Club facility. The average of these mean scores is 4.39, an overall satisfaction of 88%.
The lap pool
The resort pool Fitness Center Tennis Courts
North Golf Course Pickleball Courts
Tennis Shop
Spa
Golf Shop
South Golf Course
Bocce Courts
The Beach Club
Segment Variance
Women are more satisfied than are men with the lap pool, and Golf Courses. Men are more satisfied than are women with the Golf Shop. Age: Members 75 or younger are slightly less satisfied than are older members with the resort pool, Fitness Center, Tennis courts, Spa, and Beach Club. Members 81 and older tend to be the most satisfied age segment with all these facilities. Members 66-80 are less satisfied with the South course than are either older or younger members. Members for 7 or fewer years are less satisfied than are longer term members with the lap pool and resort pool. Members for 21 or more years are more satisfied with the Beach Club than are members of fewer years. Year-round members are slightly more satisfied than are seasonal members with the South Golf Course. Members in custom homes are less satisfied than are members in other residence types with the Fitness Center, Spa, and Beach Club.
Gender:
Years as a member:
Seasonality:
Residence:
FRENCHMAN’S CREEK BEACH & COUNTRY CLUB
CORNERSTONE Decision Support
June 2017
Page 12
Made with FlippingBook