Member Opinion Survey

S ATISFACTION WITH G OLF O PERATIONS

Members rate their satisfaction with nine golf facility or operational components

North Course landscaping

76%

16%

6%

South Course landscaping

75%

14%

7%

South Course conditions

73%

16%

8%

Practice putting greens

73%

17%

6%

Outside golf operations

48%

11%

3%

36%

North Course conditions

69%

19%

8%

Golf Pro Shop

74%

16%

4%

Driving range

66%

21%

3%

6%

Short game practice area

62%

19%

3%

4%

10%

Satisfied Somewhat Satisfied Undecided Somewhat Dissatisfied Dissatisfied No Opinion

Mean scores indicate that members are very satisfied with the nine Golf components

Mean Scores n=424 4.76

Among those with an opinion, the vast majority of respondents are satisfied with the golf components. Combined dissatisfaction is 6% or less for all components. The average of these mean scores is a very strong 4.65 (93% satisfaction).

Golf Components

North Course landscaping aesthetics

South Course landscaping aesthetics

4.74

Condition of the South Course

4.73

Practice putting greens

4.69

Outside Golf operations

4.64

Condition of the North Course

4.64

Golf Pro Shop operations

4.62

Driving range

4.54

Short game practice area

4.51

Segment Variance

Gender: Men are more satisfied than are women with the Pro Shop. Women are more satisfied than are men with the North Course conditions and the short game practice area. Age: Members 85 or older are more satisfied than are younger members with the driving range and short game practice area. Years as a member: Members for 7 or fewer years are more satisfied than are longer term members with the Golf Pro Shop and driving range. Seasonal residents are slightly more satisfied than are year-round residents with the driving range and short game practice area.

Seasonality:

FRENCHMAN’S CREEK BEACH & COUNTRY CLUB

CORNERSTONE Decision Support

February 2019

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